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It's Nice That · Wed, 15 Jul 2026 08:00:00 GMT

Are we stuck in the typographic principles of the 20th century? Matter Of’s new anti-design manual investigates

Matter Of’s new book, *New New Typography*, challenges the long-held principles of 20th-century design. This isn't just about fonts; it's a bold call for artistic liberation. For emerging women artists, this manual encourages questioning established norms, embracing experimentation, and forging your own visual language. In a world saturated with traditional aesthetics, understanding and even subverting 'rules' can empower you to craft truly distinctive and memorable art. Let this inspire you to break free from convention and define what 'new' means for your unique creative voice across all mediums. — Source: It's Nice That

This is a WIA-rewritten summary. The full interview remains the copyright of It's Nice That.

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